Empowering You,

One Moment at a Time

Research

I wanted to explore why minorities, especially BIPOC women, face challenges in accessing proper mental health care, as shown by the National Healthcare Quality and Disparities report. Research also indicates that African American women are at higher risk for mental health issues due to compounded stressors like low socioeconomic status, violence, and discrimination.

Findings

BIPOC women are at increased risk for mental health problems

Competitive Analysis

The competition had no personalization aspect

How To

How to provide quick tools for various daily routine situations to overcome mental illness?

MVP

Momenteer mobile app - MVP - Quick-access features for coping with stress, anxiety, and emotional challenges on-the-go.

Immediate Support Tools: Quick-access features for coping with stress, anxiety, and emotional challenges on-the-go.

Momenteer mobile app - MVP - Guided prompts to self-reflect between therapy sessions.

Personalized Journaling & Reflection: Guided prompts to self-reflect between therapy sessions.

Momenteer mobile app - MVP - Easy access to local and specialized therapists for professional support.

Therapist Connection: Easy access to local and specialized therapists for professional support.

App Interface

User Persona

Alexis

Alexis lives in Atlanta, GA

Age: 27

Pronouns: She/her/hers

Status: Single

Marketing coordinator

Alexis recently began therapy after a traumatic event and finds it beneficial, despite feeling a lingering stigma around mental health. She wishes she’d started earlier at her sister’s encouragement. Therapy has helped her understand her emotions better, and she now uses specific techniques from her sessions to manage challenging moments, like crowded spaces or winding down for sleep.

Goals

Adjust to a new reality after trauma.
Plan ahead to handle key moments with calm and confidence.
She's the rock for many family members, but she needs support, too.

"Whenever I walked into a room of my peers after it first happened, I couldn’t help but wonder how they saw me. Were they questioning my reactions? Was I coming across as too cheerful, or maybe just putting on a front?"

Tara Sharma

Tara lives in Seattle, WA with husband and kids

Age: 40

Pronouns: She/her/hers

Status: Married

Software Developer

Tara is a dedicated mom, deeply involved in her family's well-being and her ambitious career. Despite a busy schedule balancing work and family needs, she rarely finds time for her favorite activity—exercise, like running or gym workouts—which helps her unwind. Missing these routines can leave her feeling down. She often reflects on her children’s growth with joy, yet also feels a twinge of anxiety about aging and life’s fleeting nature, which sometimes adds to her stress.

Goals

Develop strategies to address fears of aging and mortality.
Gain tools for quick mood shifts when negative thoughts dominate.
Connect with a trusted confidant for discussion, advice, and support.

"By the end of a long day at work and home, I’m so exhausted. I feel guilty almost every night for not making time to exercise or relax. My mind starts racing with negative thoughts, yet I still hesitate to seek professional help."

Affinity Maps

Momenteer mobile app - Quick-access features for coping with stress, anxiety, and emotional challenges on-the-go.

Key Findings

Limited Mental Health Support:

Users, especially BIPOC women, lack consistent support outside therapy sessions to manage daily challenges and emotions effectively.

Need for Customization:

Many current mental health apps overlook personalization, which could improve engagement and relevancy for users with unique cultural or personal backgrounds.

Mental Health Stigma:

Users are hesitant to seek formal therapy due to cultural and social stigma, so discrete, accessible self-guided tools may encourage better mental health practices.

Emotional Triggers:

Everyday activities and life moments are emotional triggers, highlighting the need for quick, effective tools to cope with stress and anxiety in real-time.

Momenteer Architecture

01

App UI - Welcome Screen Highlights

02

App UI - Grow Highlights

Resources to deepen your understanding of yourself

03

App UI - Reflect Highlights

Find support in the moment

04

App UI - Chat Now Highlights

Speak with a therapist to learn more about therapy

05

App UI - Find a Therapist Highlights

Search based on a range of parameters and needs

Pride

Empowering BIPOC women with accessible mental wellness tools—Momenteer supports each moment, providing real-time guidance and a personalized approach to help navigate daily life and mental health challenges.